You are a person who wants to earn from Affiliate Marketing. Everyone suggests you choose the Amazon Associates program, but suddenly you hear the Target Affiliate Programme’s name, and now you are confused.
If you are a person who doesn’t know anything about Target and its affiliate program, then you are in the right place.
If you are starting your journey in affiliate marketing, your prevailing wisdom is to sign up for Amazon Associates.
And this is good advice.
But leaving other affiliate programs in your niche may miss some income opportunities.
So, choosing an affiliate program for earning and before starting your earning, comparing some affiliate programs and Target Affiliate Program is one of them.
If you are serious, then we will dig dip inside this topic and if you want to know more, then stick with this article until the end.
What is a Target affiliate program?
Target is the company’s name, which started around 1902 in the form of a simple store, and they came online in 1999, and shortly afterwards, the Target affiliate program will be started.
Target has 1900 stores in America, and they are the 6th leading retail store chain in America.
So, you don’t need to explain to your audience why to buy from Target because this is one of the famous brands in America.
Now you may think that Amazon is also an American company, and both affiliates are competitors.
When you try to buy something new, let say a computer or laptop, you research a lot and always try to choose the latest technology in the market.
When you can buy your product, that day is like the best day of life.
However, that laptop started to get older, it doesn’t work the same, and now there are lots of other and better versions of laptop launched in the market.
On that point, when you stick with the point that your laptop is only best, then it seems wrong.
But the truth is, in the above case, you never feel remorse when you replaced your first laptop with your second.
Strictly for affiliates, Amazon Associates was the first program through which you started, but there are many other exciting, new, and beautiful programmes available.
So, the Target affiliate program is also a viable option for former Amazon Associates.
Best Features of the Target Affiliate Program.
Many features make Target one of the best programme, and this is your duty to consider all those features before starting your affiliate journey.
Below you get a small list of features that make Target one viable option for affiliate earning.
A Large Range of Products
Target has a large variety of products for you; this company is mainly known as everything-store.
So, no matter in which niech you are specialized, you can choose this affiliate programme, which works for you.
Having long range is the best feature but which niech give good earning potential is different things.
Day Tracking an Interesting Bonus.
Amazon gives only 24 hours of tracking on the link, but the Target Affiliate Programme includes 7-days tracking cookies on all affiliate links.
In short, you get paid commission on any purchase made during those seven days, not just the first purchase.
This means you share an affiliate link of the Target Affiliate Programme. If anyone clicks on that link, visit their website and buy any product for the next seven days, you get a commission on all purchases.
This means this programme gives a greater chance of earning high.
Creative Options for Advertising.
The target affiliate program offers product widgets, banners, and other creative material to increase click on your link.
There are 150+ different banners available for use. Banners are also available in a different size, depending on how you want them to display on your website.
How Does The Target Affiliate Program Work?
This is a company whose primary focus is to increase retail stores in America, and they are best in this.
The Target Affiliate Programme is managed by Impact Radius, although you still need to sign up through the Target Affiliate website to join.
This program is free for all to join.
If you think what you need to use this affiliate program, then some requirement is given below.
- A family-friendly website.
- It must have a good amount of traffic.
- Your target audience must be the United States.
If you have a website to share an affiliate link and that website suit all the above points, then you can choose this affiliate program for earning.
You can also add multiple websites to your account during the signup process.
What is the process of payment in Target Affiliate Program?
When you sell the product of Target.com website through the unique link, which is an affiliate link, you get a commission on each product which sold.
You get a different commission on different category product, and you get details about the payout process below.
Target Affiliate Programme Commission Structure.
If you want to start earning from Affiliate Marketing, then the commission is the point for which your eyes are waiting.
One difference you consider about this programme is your link is in the trace for seven days, and now another point which makes you happy is their commission rate.
This affiliate program is different because when you sell more unit, then your commission also increase.
If we take the ‘Home & Outdoor Living’ category, you get a 5% commission on each sell if you give 0 to 10 sells per month.
But if you sell 10,000 sales per month, then your commission will increase upto 8%.
You may think that increment of 3% is not much, but when you sell a product that cost is $10, and you sell 10,000 per month, then 3% means an increment of $3k per month.
And if you choose any other affiliate program, you miss $3k per month when your business is increasing, and I think you understand why you have to choose this.
Now, If you think everything is correct, then read below.
If you choose ‘Health & Beauty category, you get a flat 1% commission no matter how much you sell.
Again, if you want to choose the category given below, then you get 0% commission.
- Household essentials
- Baby care item
- Sporting goods
- Video games and consoles
- Target Photo
- Target Optical
- Target Café Gift cards
- Pharmacy and OTC
then you get a 0% commission.
If you are serious about Commissions with the Target affiliate program, then understand this they divide commission based on category and sells you do per month.
Apparel & Accessories, Home & Outdoor Living, offer the best commission in Target they provide 5% to 8% commission.
Baby Gear & Furniture reaches a high of 1% to 5% commission.
Health & Beauty stay low at 1% commission.
So, now I think you understand all the commission rate and choose a category according to your website niech and your need.
5 Reasons to choose Target Affiliate Program.
If you reach this section, then I think you understand Target and its commission rate, and now still you are confused then I want to give you some reasons based on that you can think why this affiliate commission is best.
1. They are free from government interference.
Something else that makes Target affiliate programme different from their competitors is free from interminable government interference Amazon has to put up with.
So, the target is free from all government interference and doesn’t have to deal with any crap.
2.They have excellent & recognizable brands.
This point doesn’t mean all other affiliate programmes offer harmful products, but Amazon’s sell is a mixture of Affiliate and Dropshipping, and that’s why they have lots of new brands.
But Target offers only recognizable brand names. They always take stock of 1 million different products and all from the best and recognizable brands.
As you know, it is easy to sell branded products. If you want to get more sells, then Target is better than another affiliate programme.
3. They provide Reward on Sell.
No, I am not talking about commissions. When you give a sell, you get a commission, but your commission rate also increases as your volume sales increase.
So, if you work hard and give more sells, then you get more money, and this is again a point that makes it different from other affiliate programs.
4. 7-days cookie to work.
If you share the Amazone affiliate link, you get a commission on any sales within 24 hours.
But Target offers an affiliate link with a 7-day cookie to work with, which means if your visitor clicks on your Target Affiliate link and buy any product for seven days, you get a commission on each product they buy for the next seven days.
This is one of the best points which allow you to earn seven times more than any extensive e-commerce affiliate programs offer.
5. A $12 EPC.
This is money that you get on converting affiliate traffic into paying customers for them. Yes, this 12 dollar did not change your life, but this is proof that they consider you for your good job.
Some Ups and Downs of Target Affiliate Program.
It is a time to weigh which point this programme is best and at which point this programme is terrible.
Pros of Target Affiliate Marketing
- The reward for Sales.
Target rewards you with increased commission rates based on sales volume. This means when you sell more products, and then you get more commission.
- Affiliate link work for 7-days.
The affiliate link of the Target Affiliate Programme gives a 7-day cookie with unlimited referrals within this timeframe. If a person visits the Target website through your affiliate link and buys three products within seven days, you get a commission on each product they buy.
- You can promote a large variety of product.
Target is also known as a shop of everything. They have more than 1 million products, which gives you a vast category to choose from.
One of the critical points is that all the products are from a recognizable brand, making your sell easy.
- Trusted brand.
Target is well-known and one of the trusted brand of the US. They have more than 1900 retail stores all over the United States. This will help your conversion rates if you get traffic from the United States.
If you encourage people to buy from a place they already know and trust, your work also becomes very easy.
- Dedicated affiliate management team.
If you choose this affiliate programme and meet any problem, they have a dedicated affiliate team that helps you relate to all your queries immediately.
- Easy Signup for multiple websites.
If you have different affiliate websites and want to earn, it is easy to get started with all websites with Target’s affiliate programme.
When you apply, list all of the websites you want to use, and they will all approved for affiliate marketing.
Cons of Target Affiliate Marketing
- Some category has terrible commission rate.
- If you choose the Health & Beauty category, they provide only 1% commission, which is less than other affiliate programs.
- Lower conversion rate than Amazon.
- Yes, they give you a commission on this and that, but their commission rate is less than amazon. Today Amazon is dominating the affiliate market through its commission rate.
- Their program is run through Impact Radius.
- They run their affiliate program through another company, and this may be pro or maybe cons, according to you, how you see this.
- They also offer 0% commission.
- There are more than 15 popular categories on which you get nothing when you give to sell.
- Target is a retail store chain.
- Target is getting its name as a brand because they have more than 1900 stores in the United States. So, chances are when people think to buy any product, they directly visit a local Target store.
- This company has only a presence in the US, so this is only suitable for a website with good traffic from the United States.
Who Can Benefit from Using the Target Affiliate Programme?
So, now we discussed all the points. This is the final section where you get the clear cut answer: Is the Target affiliate programme a worthwhile alternative for Amazon Associates?
So, the precise point is you want an affiliate program that gives you good sales.
If you choose the apparel and accessory category, you get a flat 7% commission on Amazon. On the Target affiliate website, you get 5% commission on 1 to 300 sales and 7% commission on 301 to 10000 sales, and if you refer over 10,001 sales, you get 8% commission.
If you choose home products, you get an 8% commission on Amazon, and you get a 5.5% commission with the Target affiliate programme.
If you choose a baby category, you get a 4.5% commission on Amazon, and with Target, you can earn up to 5% commission.
If your focus point is the health and beauty category, you get 4.5% to 10% commission with Amazon Associates. Still, you get a 1% commission for this category on Target, no matter how many sales you refer.
So, now you can think according to money need and your preparable category.
When you should choose the Target affiliate program.
After all this, this is the central question you should ask, and a clear answer is given in points.
- If any of the points is met with your need, then you should choose this affiliate program.
- If you can get 10,000 sales per month.
- If your main focus category is apparel, accessories, outdoor products.
- If your audience is only or mainly from the United States.
Now, another question is when you try to choose the Target Affiliate Programme.
You should not consider the Target affiliate program.
- If you refer to very few sales per month.
- If your niech is not from apparel, accessories, outdoor products.
- If your target audience is not based in the United States.
- If any of the above categories met, then this affiliate program is not for you.
This is important to consider when this is programme is best and when not. If you want to run a successful affiliate programme with a good amount of earning, you should have to consider all the points given above.
Conclusion of this article.
This is a time to wrap up all the indirect discussion answers then I say the only point that is Amazon is not dead yet.
If you want to start an affiliate program, you have to keep your eyes open for other affiliate marketing opportunities.
If we talk about Target, then there are some categories on Amazon which give lower commission which can become profitable by switching to Target’s affiliate program.
If you are a person who is running a good affiliate marking website and able to generate thousands of sales, then Target will be the right option for you.
If you are new, then Amazon is still best for beginners and keep your eyes on upcoming affiliate programs to make your business more profitable.
Frequently Asked Questions (FAQ)
How does the target affiliate program work?
This is an affiliate program which owns by a famous retail store chain in the united states whose name is Target.
The affiliate program is a service that allows participating websites to earn commission on sales done through that website from Target.com.
When any website refers to their traffic to Target.com and generates sales, then on each sale, they get a commission.
What is Target?
Target is the name of a famous retail store chain in the united states, which is also available online with the name of the website –
Which category is the highest-paid category on Target?
Suppose you are thinking to choose a target affiliate programme. In that case, this website provides you with a reasonable commission on the apparel and accessories category and a meagre commission on the health and beauty category.
Is the target affiliate program is worthwhile in 2021?
If you can generate more than 10,000 sales in one month, if your target niech is apparels and accessories, and if your target audience is based in the United States, then only you can choose this affiliate program to earn good money in 2021.
If you reach this section, then I think you read this article carefully, and through this article, you can get good information about the Target affiliate program, when to choose this program and when not.
If you can get answers to all your queries related to the target affiliate program through this article and free yourself from all confusions and make your find clear.
Then not forget to share this article and, if possible, then also give your valuable and meaningful comment below this article.
You may read this also…
- How to create a Shopify Dropshipping website
- Best dropshipping companies | Benefits of Dropshipping
- Best Affiliate programs for beginners
- How to start a successful online store
- The Best eCommerce Platform for 2021
- Guide to Affiliate marketing for beginners