You have a business, and you want to do email marketing, and if you are confused about which email marketing software is best, you are in the right place. Which is the best, Aweber or Getresponse – This is a tricky question! Here in this article, you will get a detailed description of Aweber Vs Getresponse. By the end of this article, you will surely come to know which one is the better Email Marketing Software.
There are some points in which Aweber has its edge, and there are some places where Getresponse can give you profit.
This is an article that tells you about all types of key features, strengths, and weaknesses of these softwares.
Finally, at last, you get a conclusion that which email marketing software is better.
But, first – read and understand about Aweber and Getresponse.
What do Aweber and Getresponse do?
Aweber Vs Getresponse: Aweber and Getresponse are tools that help you in some features, which are –
- Hosting your mailing list.
- Creating attractive email templates.
- Sending e-newsletters to your subscribers.
- With all that, this tool can set your work in automation.
This means when anyone subscribes to your website or give their Email to your website, and then according to your set rules, they automatically get some e-newsletters.
For example, If anyone gives their Email to your website, let say they subscribe to your newsletter, then due to automation, they get an e-newsletter welcoming them to your business.
After 1 or 2 weeks, they again get an email on the discount voucher for some of your products. After 3 or 4 weeks, they get encouragement email to follow your social media and lots more like that.
All these emails are sent to all your subscribers automatically, and this is because these tools provide you with the feature of autoresponder or automation.
The above one is just an example you can set email frequency and type of Email according to your rule, making your marketing more effective.
How to Check which is better, Aweber or Getresponse.
Standing at a final point of which is best is not easy work. We can’t find out on discussing one point.
So, this article gives you full detail with all information on different factors like –
- Which free trail is best.
- Their pricing.
- Their email templates
- Web fonts
- AMP for emails
- Which autoresponder is best
- Marketing automation
- Their integration with a third-party application.
- Split testing.
- Their landing page creation – comparision.
- Their time optimization
- Conversion funnels
- Customer support.
After discussing all the above points, we may conclude which is best, “Aweber Vs Getresponse” and you can also understand which tool is best in which factor.
Before we jump on the pricing of these tools, we have to check their features in a free trial.
Free Trial Aweber and Getresponse.
Today all businesses give their free trial to show their features to customers.
Both Aweber and Getresponse also offer you to try out their products for free in different ways.
Aweber gives a free version of their tool with the name “Aweber Free” until your mailing list contains 500 or fewer contacts.
Getresponse allows you to try out their tool with all functions for 30 days if your list contains less than 1000 contacts.
Getresponse allows their whole tool for 30 days, but Aweber gives you a free version of the tool.
But, some features are given in Aweber free but not in Getresponse free plan, and those features are –
- Multiple team member access
- Create custom HTML templates.
- Email automation
- Dynamic segments
- Smart design assistant
- Phone support
- Free migration service.
Direct integration with Shopify, PayPal, WooCommerce, Etsy, and many more.
But we can’t give a decision based on these small free features.
Yes, but you have to consider all these points because these are the features for which Getresponse tell you to pay, but Aweber gives these for free.
This is also true that you can’t choose any email marketing software based on these features. There are lots more for which you have to read on.
Getresponse pricing vs Aweber pricing.
Aweber Vs Getresponse: This is a point on which you have to put your eyes very carefully. So, first, take a look at Getresponse pricing.
There are four plans for Getresponse –
If you choose Basic – you have to pay $15 per month, and this allows you to send unlimited Email for 1000 subscribers includes
- Email Marketing
- Unlimited landing pages
- Unlimited automation templates
- Sales funnels (only one funnel)
- Unlimited lead funnels
- Facebook & Google Ads
If you choose Plus – you have to pay $49 per month for the next 1000 subscribers, and you get all the features of the Basic plan with includes of
- Automation builder (only five workflows)
- Webinars (max 100 attendees)
- Contact scoring & tagging.
- Sales funnels (up to 5 funnels)
- Work together (for three users)
- Webinar funnels (for five funnels)
If you choose Professional – you have to pay $99 per month for the next 1000 subscribers, and you get all the features of Plus with includes of
- Unlimited automation builder
- Web push notifications
- Paid webinars
- Webinars (maximum of 300 attendees)
- Unlimited sales funnels
- Unlimited webinar funnels
- Work together (up to 5 users)
- On-demand webinars
If you choose Max – you have to pay the custom price according to your deal with Getresponse company, and you get all features of Professional with
- Transactional emails (paid add-on)
- Dedicated support
- Multiple accounts and users (upto 500 members)
- Account migration support
- Team and role management
- Single Sign-on (SSO)
- Webinars (up to 1000 attendees)
- Assistant IP warmup (for qualifying accounts)
As we discuss all the features of Aweber Free and there are some more limitation on this plan, and those are –
You can use this plan for upto 500 subscribers.
When you send a newsletter, then it will feature an Aweber advertisement.
If you want to keep this limitation aside, you have to use Aweber Pro, and you also get some more features like – landing pages, webinars and e-commerce, and many more.
But, if you are just starting your new business and don’t have an email list, and you want to start running email marketing campaigns, then the free version of Aweber is best for you.
Aweber Pro pricing (If you choose pro plan)
- Up to 500 subscribers – $19 per month
- From 501 to 2,500 subscribers – $29 per month
- From 2,501 to 5,000 subscribers – $49 per month
- From 5,001 to 10,000 subscribers – $69 per month
- From 10,001 to 25,000 subscribers – $149 per month.
Aweber vs Getresponse – Who wins on price?
If you compare both price charts, you easily can see In getresponse, you have to pay $15 for 1000 subscribers per month, and on the other hand, you have to pay $19 per month for 500 subscribers in Aweber.
But if you compare the free trial version, you get more features in Aweber, and some features are those for which getresponse charge a very high amount.
But if you see after that means in Aweber from 2,501 to 5,000 subscribers, you can get 2500 subscribers in $49 per month, and if you choose plus feature of Getresponse, you have to pay $49 per month for the next 1000 subscribers.
Overall, we can say that if you are just starting and you do not have an email list, then you have to choose the free version of Aweber.
If you are a small businessman and have a small email list to start your email marketing, you have to choose a basic plan of getresponse, but if you want to choose more than that, then Aweber is a preparable choice.
So, Getrespnse is best for small business owners, and Aweber is best for professionals.
But, price is not a winning factor. So, we check some core factors of Aweber and Getresponse.
Overview of core features of Aweber and Getresponse.
Aweber Vs Getresponse: Before we talk about any features, we talk about some similarities between Aweber and Getresponse –
- Getresponse and Aweber both are tools for the same purpose so, their core features are the same as –
- The ability to capture data and to host your mail list.
- A wide range of pre-designed and responsive e-newsletter templates.
- Autoresponder functionality allows you to send e-newsletters at a pre-defined interval of time and pre-define subscribers.
- Statics – both show you how many percentages of subscribers are opening your emails, clicking or unsubscribing your Email.
- Message builder this feature allows you to create and edit e-newsletters according to your need without coding.
- Integration of third-party tool – email marketing is used with any application, so this is important that your tool gives you a wide variety of apps or CRM services for integration.
A landing page builder.
The key difference between Aweber and Getresponse.
Both tools are for the same purpose, and that doesn’t mean there is no difference between them.
There is some difference which shows which is best Aweber or Getresponse.
So, some features are not available in Aweber, but you get in Getresponse, and those are –
- Feature of webinars
- Advanced marketing automation
- Conversion Funnels.
And there is a feature that Aweber offers, but Ggetresponse has yet to introduce – AMP for email feature.
So, now you understand there are features which available in Aweber but not in Getresponse and vice-versa.
Before we talk about those features in more detail, we start our discussion based on email marketing visuals.
Which E-newsletter Templates are best?
Aweber Vs Getresponse: Aweber and Getresponse both provide a wide selection of templates, but the question is which templates are best and have more choices.
So, Aweber’s have a big collection of newsletter templates, they offer 700 templates of different designs to their users, and on the other hand, Getresponse offers 220 e-newsletter templates.
If you talk about responsive, then all the templates provided by Aweber and Getresponse are very responsive. This means that all templates adjust the layout automatically according to your device it being viewed on like – mobile, tablet, desktop, e.t.c.
If you see the collection of templates of both tool, you may say that Getresponse’s templates are more attractive.
But, Aweber gives you a wide range, making it easier to find something that suits your brand.
Whose Web fonts are best – Aweber or Getresponse?
Aweber Vs Getresponse: Web fonts are also a very big factor in conversion rates, and popular email apps like Outlook and Apple Mail are increasingly supporting web fonts.
This is one of the best features that help designers create newsletters that match your brand more closely and make your work easy.
Both Aweber and Getresponse gives you a wonderful feature of web fonts, but Getresponse’s range is much more extensive than Aweber.
In Getresponse, you get a big choice with hundreds of google fonts, including all funky fonts, are available.
AMP for Email: Choose Aweber or Getresponse.
Aweber Vs Getresponse: This is another area where Aweber has the edge over Getresponse, and this is a feature in which Aweber beats almost all email marketing softwares.
The ‘dynamic’ nature of AMP emails gives recipients a reason to return to them periodically.
This is one of the best features which turn emails into many powerful and engaging pieces of content.
As this is a new technology, so this needs relevant skills. AMP for Email in Aweber is one of the best features with positive development, and this good for the company for being an early adopter of this technology.
Autoresponders: Which you have to choose?
Aweber Vs Getresponse: Autoresponder is one of the best features of any email marketing software which can make or break your business.
This is a feature through which you can send emails automatically to your subscribers like – welcome Email, discount voucher email on a particular tile, and many more.
There are some basic use of autoresponders which are –
- Ten minutes after somebody signs up to your list, they receive a welcome message from your website.
- Exactly one week later, they receive a discount code.
- Three weeks later, they receive an email showcasing your product.
- Four weeks later, they receive an email that encourages them to follow your business on social media.
And so on.
This type of email marketing options makes your business big.
Both Aweber and Getresponse provide good and basic autoresponder, which allow you to send particular newsletters based on time intervals.
According to my point of view, Getresponse’s autoresponder is considered stronger than Aweber’s autoresponder.
This is a feature that you get only in Getresponse.
Getresponse recently introduces a feature called ‘Marketing Automation’, which takes autoresponders to a much more sophisticated level.
This feature allows you to create automation workflows using a drag and drop builder – This means you can set an automation flowchart that tells Getresponse what to do if a user takes a specific action.
There is a large number of triggers that you can set, but some key triggers are –
- When Email open
- When Link click
- When Product purchase
- When Abandoned carts
- When URLs visited
When a change in a subscriber’s custom field data.
This means that you can customize your subscribers’ journey through this feature and make your Email more interacting, which eventually grows your business.
Integration with third-party apps.
When you are using email marketing, you have to connect your email marketing tool with other tools, sites, or apps and this need integration.
It is better when your tool provides more integrations with a different type of apps.
Almost all tools include integrations with very-well known services such as Amazon, Paypal, Salesforce, Facebook, and Twitter.
Aweber provides over 1,000 integrations, and this is a more great feature than Getresponse because Getresponse’s provide 125 integrations.
The connection between your account and less known services is also important because you need any less known services.
Split testing is one of the famous and important features, mostly known as A/B testing.
This feature allows you to try out different versions of your emails and send the best performing one out to the rest of your database.
In short, this is a feature in which you can use different templates, different e-newsletters, with different heading, text, and font in a different form of Email and test which one give you the best result.
This test helps check your customers’ needs and responses and tell you how to use email marketing according to your customer response.
Aweber allows you to test up to 3 variants of e-newsletters against each other. These split tests can involve different subject, headers, and e-newsletter.
Getresponse split test allows you to conduct tests up to 5 different variants. Testing in a more limited form is best for a good result.
More number test may decrease your customer trust and your brand authority. So, it is a win for Aweber in the split testing department.
Landing page creation.
If you need a good result in email marketing, then an attractive landing page is very important.
A landing page is a page where your customer land after clicking on the link, and if the landing page is attractive, then only then engage with for a long interval of time.
This is another area where Getresponse currently has the edge over Aweber.
The main work of the landing page to get leads or get the email address of customers. This type of web-page typically contains a form, little text, attractive images.
It is generally better to use landing pages for online ad campaigns.
With both Aweber and Getresponse, you get a landing page creator, which is one of the best options and create your page out of the box. This feature allows you to make various templates with a drag and drop editor to create a strong landing page.
Getresponse allows you to create an unlimited number of landing pages and display them to an unlimited number of viewers, and with unlimited pages, you can do your A/B testing too.
You can try ten different versions of your landing page, and this tool automatically identifies which is the best performing one.
Although there is a landing page builder in Aweber, this tool gives you a very less number of templates, and you cannot do A/B testing with your created landing page.
Thus, in this feature, the Getresponse is the winner.
This is another feature in which Aweber is lagging behind the Getresponse.
Getresponse introduces a new feature with the name of ‘Conversion funnels’, and it aims to turn the product from being an email marketing platform into an all-in-one marketing and e-commerce platform.
The behind this feature is to do the following things without leaving a getresponse.
- Create a product catalogue.
- Create and manage Facebook ad campaigns
- Create landing pages
- Add subscribers to an autoresponder cycle.
- Drive user to sales pages (also created in Getresponse)
- Take payment for products (using several leading payment gateways)
- Send abandoned cart emails if necessary.
So, this is clear that if you choose Getresponse, then you can easily create your sales funnels without the need for any other tools.
If you like to use third-party platforms like – Shopify, Bigcommerce, Etsy, and another, all can be integrated with this feature.
However, Aweber does not allow you to use these sales funnel feature, and this is a good feature which makes Getresponse one of the best marketing tool for serious e-commerce users.
Which customer support is best?
When you use any tool for marketing or for earning purpose, then you need customer support.
If you feel any problem, then customer support is an option which can help you even in half-night.
Both Aweber and Getresponse have won Stevie awards recently for their customer support, which says that both the companies are best in customer support feature.
Aweber has a better option then Getresponse because then also provide phone support.
Getresponse used to offer phone support, but currently, they support only through chat and Email (unless you take an enterprise-level or ‘Max’ plan)
However, Getresponse gives you email support in 8 different languages, whereas Aweber only supports the English language.
The bottom line is – if you are a customer who needs phone support, then it is good to go with Aweber, but if you need support other than the English language and it is comfortable to chat through Email, then check and go with Getresponse.
Reason to pick Getresponse over Aweber.
Now, this is time to give you an exact answer to why you have to choose Aweber and why you have to choose Getresponse.
Aweber Vs Getresponse: Below you get a small list of features that make it clear that you have to choose Getresponse.
- Getresponse ‘Marketing Automation’ feature is currently beat all other email marketing software.
- Getresponse is cheap than Aweber when you choose a Basic plan for your small business.
- An 18% discount is available if you pay on an annual rather than monthly basis, and you get a 30% discount if you pay two-year upfront. These discounts make this tool more competitively priced than Aweber.
- Getresponse built-in landing page creator is better than Aweber’s landing page creator.
- Getresponse has a ‘Send time optimization’ feature, which may improve your open and click-through rate – but there is no equivalent feature in Aweber as compare to this feature.
- You can create sales funnels to sell your product which makes your business out of th box.
- This tool provides you with support in 8 different languages—best for the person who doesn’t know English.
Reasons to pick Aweber over Getresponse.
Now, if you think to buy Getresponse, you must read some Aweber features that you do not get in Getresponse.
- A great selection of templates in available – chances are you get template according to your business.
- It integrates with 1000 third-party apps – rarely any application or site left which not connect with Aweber.
- It’s split testing features are more effective and better.
- AMP for Email is supported – this feature is not available in any other email marketing software.
- Phone support is available – you can call and talk to get customer support.
It offers a free plan as long as your list is less than 500 contacts which are best than the free plan of Getresponse.
Watch Video for Getresponse vs Aweber
Alternatives of Aweber and Getresponse.
Aweber Vs Getresponse: If you are confused and think to learn about some alternatives to these email marketing software.
There are quite a few alternatives other than Aweber and Getresponse. If you do not want to do dip, then read below.
- Campaign Monitor.
There is a budget option also available, and those are –
- Moon Mail
- Mad Mimi
There are many other tools available for email marketing, but the name you see in this article is the best one on the market, which can give you good result in your marketing.
Frequently Asked Question (FAQ)
- Which is better, Aweber or Getresponse?
Aweber Vs Getresponse There is no direct answer. It all depends on your need – we discuss when to choose Aweber and choose Getresponse above this article.
Some points are very clear that the free version of Aweber is very useful for beginners, and their free version is more powerful than Getresponse.
If you need phone support, then Aweber is better than Getresponse, but some of the latest features available in Getresponse are not available in Aweber.
- Is Aweber is better than Mailchimp?
You have to think about this topic according to your need, but both Aweber and Mailchimp are some of the best email marketing software.
Aweber offers more templates, and it has more simple for newbies. On the other hand, Mailchimp offers more option when it comes to reporting and designing emails.
- How much is Getresponse monthly?
You get in Getresponse four plans – Basic – for $15 per month, Plus – for $49 per month, Professional – for $99 per month and Max – which price is set when you talk to the company.
All the plan is for the next 1000 subscribers.
- Is Getresponse available for free?
No, Getresponse not give you the free option. They provide a free trial for 30 days or 1000 subscribers. So, when you use this tool for 30 days free, you can use all the features and check your result.
If you reach this section, then I think you read the whole article carefully, and you understand the use of Getresponse and the use of Aweber.
If all your queries and doubts are clear in this article, then not forget to share this article, and if you have some queries or want to give feedback, then feel free to use the comment section.
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